Alabama celebrates after their win against Ohio State in an NCAA College Football Playoff national championship game, Monday, Jan. 11, 2021, in Miami Gardens, Fla. College football and men's basketball players on scholarship in one of the major conferences can expect to soon earn a minimum of $50,000 each year he plays because of the influx of cash from so-called booster collectives brokering name, image and likeness deals.That prediction, based on market trends, was made this week by Blake Lawrence, co-founder and CEO of a company that helps athletes and schools navigate the ever-changing NIL landscape. (AP Photo/Wilfredo Lee)